Institutional Research is traditionally defined as a collection of activities designed to support the information and planning needs of institutions of higher learning. These needs focus on the twin demands of externally mandated accountability reporting and internally directed decision-making. Institutional Research should be the repository for definitions and reporting standards that allow clear communication between divisions. Information, not data, is the objective.

Planning is an ongoing process for aligning decisions made across the university with a shared institutional vision and strategy.  Strategic planning anticipates change, identifies opportunities, and formulates actions based on organizational context and evidence.

Institutional Strategy and Analysis (ISA) contributes to the University strategic mission by providing consistent and reliable data to inform and support effective decision-making across all campus constituencies and levels of governance. ISA collaborates with the campus community to identify information needs, collect and manage data, provide analysis, and disseminate clear and accurate findings that encourage the transformation of knowledge into meaningful action.  ISA serves the diverse information needs and reporting demands of the campus and external entities in a timely, unbiased, and responsible manner.